our mission

Marcelle Medina-Smester is a Board Certified Behavior Analyst (BCBA) and founder of Paper Airplane Behavioral Services. She graduated from Valdosta State University with a Bachelor’s degree in Psychology in 2008. Soon after graduating, Marcelle began her experience in the field of Applied Behavior Analysis (ABA) under the direction and supervision of experienced BCBAs and Licensed Psychologists. while obtaining board certification as an Assistant Behavior Analyst (BCaBA). She later went on to further her education and experience at the University of North Carolina Wilmington (UNCW). Marcelle graduated from UNCW in 2013 with a Master’s degree in Clinical Psychology and Applied Behavior Analysis (ABA). This unique program not only provided education and experience in the basic conceptual understanding and application of Behavior Analysis and Clinical Psychology, but also allowed Marcelle to satisfy all requirements for certification as a Board Certified Behavior Analyst (BCBA) as well as gain invaluable education in clinical psychology.

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For more than 15 years, Marcelle has supported children and their families in a variety of roles, always guided by a commitment to compassionate, evidence-based care. She has worked across home, school, and community settings to reduce challenging behaviors, build adaptive skills, and enhance quality of life. As Director of Clinical and Homeschool Services at Paper Airplane Behavioral Services, Marcelle continues to combine her expertise with a personal dedication to helping each child reach their fullest potential.